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Our Consulting Services

Running a small business requires strategic planning, efficient operations, and smart decision-making. At Strategic Path Solutions, we provide expert small business consulting services designed to help entrepreneurs streamline operations, reduce costs, and drive sustainable growth.

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Our business strategy experts specialize in workflow optimization, financial planning, technology integration, and customer acquisition to help you overcome challenges and scale efficiently. Whether you're launching a startup, improving profitability, or expanding your market reach, we deliver tailored solutions that maximize productivity and increase revenue.

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With a data-driven approach and industry expertise, we empower small business owners to improve efficiency, implement scalable systems, and achieve long-term success. Let us help you navigate business complexities and turn your vision into a thriving enterprise.

Business Operations Consulting

Business Operations Review

  • Comprehensive business operations analysis to identify inefficiencies, redundant costs, and workflow bottlenecks.

  • Evaluation of managerial structures and team workflows to pinpoint operational gaps

  • Implement effective solutions that align leadership with organizational goals

  • Streamline expenses and optimize processes

Defining clear goal and effective KPI's

  • Identify and Define Key Perfomance Indicators (KPIs) to establish clear data driven metrics

  • More accuratly track performance and measure success

  • Analyze current operations, industry trends and competition to develop a strategic Growth plan

  • Leverage data-driven decision making to maximize oppurtunities

Logistics Breakdown and Review

  • Optimize shipping logistics by implementing cost effective strategies tailored to your business model

  • Streamline product flows to enhance order fulfillment

  • Automate fulfillment by Integrating API-driven shipping solutions

  • Leverage data-driven insights to Improve carrier selection and negotiate better rates

  • Ensure timely deliveries to boost customer satisfaction with cutting edge shipping technology

Develop and Implement Standard Operating Procedures

  • Standardize workflows with customized Standard Operating Procedures (SOPs)

  • Improve productivity by optimizing work delegation

  • Establish a clear hierarchy and leadership strategy to enchance management structure

  • Implement structured processes to streamline business operations

  • Enhance efficiency, consistency, scalability while improving productivity and increasing accountability

Onboarding Assistance

  • Seamless CRM and Database Onboarding

  • Provide structured onboarding programs for new hires

  • Equip your workforce with hands on training to efficiently use new software, tools, and technology

Business Plan Creation for New Business

  • Develop a well-structured business plan to establish a strong foundation for sustainable growth

  • Identify industry trends, key competitors, and customer demand with our Market Research and Competitive Analysis

  • Operational strategy and business structure

  • Investor and Funding Readiness​

Marketing and CAC Analysis

Identify Key Competitors in Your Industry

  • Gain industry insights with our competitive analysis & market positioning research

  • Identify business weaknesses. Uncover operational, marketing, and strategic challenges that could be limiting your growth or profitability

  • Develop a Competitive strategy to enhance market presence and competitiveness

Create Brand Identity and Guidelines

  • Define Brand Mission, Vision, and values to establish a strong foundation

  • Develop a Consistent Brand Voice for customer interactions

  • Design a Memorable Logo and visual identity. Craft a distinct Logo, color palette, and typography

  • Create Comprehensive Brand Guidelines to standardize your brands look and messaging

  • Craft compelling presentations and strategies to successfully position your brand with major retailers

Leverage Influencer and Affiliate Marketing

  • Expand your brand's reach by Leveraging Influencer and affiliate marketing

  • Drive targeted traffic to increase Customer Acquisition and Brand Awareness

  • Optimize campaigns to boost conversions of target audience

  • Connect with trusted influencers and affiliates to build long term strategic partnerships

Define Ideal Customer and Plan To Acquire

  • Define core audience demographics, interests, and buying behaviors to create targeted marketing strategies

  • Develop detailed customer personas using data driven strategies

  • Map the customer journey to optimize touchpoints from awareness to purchase

  • Implement multi channel outreach to maximize brand visibility with target audience.​

Advertising + PPC and CAC Management

  • Full service PPC Management - expert management of Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and more for ongoing optimization

  • A/B Testing to continuously refine marketing strategies  for higher conversion rates

  • Optimizing PPC and Advertising Strategy to maximize ROI

  • Lower customer acquisition costs (CAC) by analyzing CPC trends and ad performance

  • Strategic Ad budget allocation and scaling

How To Be a Top Selling Digital Brand

  • Build, Scale, and Enhance your eCommerce presence with data driven strategies

  • Implement Keyword optimized titles to boost product SEO rankings

  • Utilize ethical review generation tactics to increase customer trust and reviews

  • Monitor, conversion rate, traffic sources, and cart abandonment to refine sales strategies

  • Leverage real time insights and continuous optimization to become a top selling brand

Customer Service Consulting

Assessment of Current Customer Service Practices

  • Comprehensive customer service evaluation to identify strengths, gaps, and opportunities for improvement in customer support

  • Assess email, phone, live chat, social media, and self service options to enhance customer interactions on all channels

  • Industry Benchmarking and Competitive Analysis. Compare your service performance against industry standards to stay ahead of competitors

  • Customer Satisfaction and feedback insights. analyze surveys, complaints, and reviews to uncover recurring pain points for customers

Employee Coaching and Training

  • Tailored training aligned with your brand voice, service standards, and industry best practices

  • Problem-Solving and Critical Thinking Development - equip employees with decision making strategies to improve first contact resolutions and reduce escalations

  • Hands-on guidance on CRM systems, chat platforms. and ticketing software

  • Leadership and Management Coaching - specialized training for customer service managers

  • Interactive Learning and Role play exercises to simulate real world Customer Interaction

Implementation of New Technologies

  • Implement Automated Ticketing Systems to increase efficiency

  • AI chatbots & Virtual assistants - enhance customer support with 24/7 self service option for faster resolutions on simple issues

  • CRM & Helpdesk Integration - seamlessly connect customer service platforms

  • Leverage analytics to optimize service strategies, track performance, and enhance customer experiences

  • Cost-Effective and Scalable Solutions- reduce operational costs while ensuring your business is positioned for growth

Technology and AI Consulting

Choosing The Best CRM For Your Business

  • We assess business model, team size, and workflows to identify the best CRM for your needs

  • Feature and Functionality analysis - ensure your CRM has the tools you need

  • Seamless system integrations - evaluate compatibility with email, marketing automation, accounting, and customer service platforms

  • End to End implementation support - assist with crm setup, data migration, and customization for use case

  • Employee training and onboarding - equip your team with skills to maximize the new tools in place

Choosing Best Shipping Platform For Your Business

  • We analyze order volumes, destinations, and carrier preference to find the solution tailored to your needs

  • Compare top shipping software - review ShipStation, EasyPost, Shippo, FedEx Ship Manager, UPS WorldShip, Shopify Shipping, and more

  • ensure compatibility with Shopify, Amazon, WooCommerce, Magento, BigCommerce, and other shop platforms

  • Automated Shipping and Fulfillment - label printing, tracking updates, and results management

  • Optimize shipping costs wile improving efficiency and customer satisfaction for cost effective and scalable solutions

Choose The Right Website Builder or Host Platform For Your Needs

  • Tailored Website Platform Recommendations - identify best solution for eCommerce and other online needs

  • Expert evaluation of top builders & hosts ie. Shopify, Wordpress, Wix, Squarespace, Webflow, and BigCommerce, plus more

  • Guidance on website creation as well as third party integrations for customization

  • SEO and performance optimization - Assess Site speed, mobile responsiveness, on and off page SEO to optimize search rankings

  • Evaluate plugins for analytics, payment processing, chatbots, CRM, and security enhancements

Enterprise Level Tech Stack Guidance

  • Comprehensive tech stack audit to identify inefficiencies, security risks, and opportunities for optimization within internal infrastructure

  • Custom Technology Selection - choose right cloud, database, and development frameworks to support long term growth

  • Ensure enterprise level security, data protection, and regulatory compliance for seamless operations

  • Implement cutting edge technologies to improve speed efficiency and system reliability to provide performance and scalability

AI Assitants and Tools For Increased Productivity

  • Leverage Artificial Intelligence for workflow optimization, decision-making, and operational efficiency

  • AI chat bots for customer support - automate responses and provide 24/7 assistance

  • Enhance Marketing and Content Creation with help of AI to generate personalized campaigns, posts, or emails

  • Ai integration with existing tools

  • Leverage AI and analyze trends in the market to drive smarter business growth

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